From reference to finished work.

Open Generate for images or Videos for moving work. Add a product photo when shape, packaging, colour, or identity matters. Describe the result you want: the subject, setting, lighting, composition, and action. Only upload material you have permission to use.

Choose the model, frame shape, resolution, and any available quality settings. Supported settings vary by model. A higher resolution or a more demanding generation can use more credits. Read the credit amount shown before you submit.

Use your director to discuss the brief and plan the work. In the creation tools, use references and the controls available for the selected model. Review the result before making a variation; a new generation may use more credits.

• Check labels, logos, proportions, materials, and product claims against the original.
• Check the permission to use every recognisable person, voice, and third-party asset.
• Watch the entire film and listen to the audio before publishing.
• Add any AI or advertising disclosure required by the platform and the law that applies to your use.

Find saved creations in My work. Download your chosen result, continue editing, or choose what to share with the Community. Publishing to the Community and sending a share link are different from keeping work in your account. Read Community Guidelines before posting.

• Watch the tutorials ↗
• Explore models ↗
• Connect through MCP
• Understand credits and refunds
• Troubleshoot a generation